Chief Marketing Officer - GuideForce
MSUA Board Member
Lisa Dreher, is the Chief Marketing Officer of GuideForce, helping companies at the intersection of space and technology increase sales with growth solutions and creative marketing designed to engage, captivate and move customers to act. She has held business development, product management, and marketing leadership roles in technology and communications for over 25 years. She previously served as the Director of Marketing for Kymeta Corporation. Lisa led the company’s marketing strategies for its disruptive flat satellite antenna technology, and global, mobile internet services.
Previously, Lisa was VP, Marketing for Logicalis, an IT solution provider. While managing the organization’s marketing strategies, she led expansion of partner marketing initiatives with the world’s leading technology providers including Cisco, IBM, HPE, VMware, and more.
Lisa also has extensive business services experience she gained while serving as Director, Area Marketing at Genuity. She managed a field marketing team that expanded the company’s enterprise internet access and managed hosting business.
While at Kingston Technology, she held management positions in marketing communications, channel marketing, and product management. She led the company’s partner program representing over 40 countries, and was later responsible for product management, driving initiatives resulting in multi-million-dollar incremental revenue growth.
Lisa began her career as an account executive for a Los Angeles advertising agency, where she worked with Bacardi, Lawry's, and Juanita's Foods.
Lisa holds an MBA from Seattle University, and a BA, Communications from California State University, Fullerton.
Lisa has served on the IBM Partner Marketing Board and the Cisco Global Partner Marketing Advisory Council.